CRM
Every relationship deserves follow-up
Keep your contacts’ history together, follow their progress and organize your team’s tasks.
- Contact history
- Commercial and pedagogical follow-up
- Organization of team tasks
PADMA / For DeROSE schools
Everything that moves your school. In one ecosystem.
CRM, Learn and Money connect your relationships, your students’ learning and your school’s management.
Three modules. One shared perspective.
Tools for every part of your school’s day-to-day work.
LEARN
Your school, wherever your students are
A space to book classes, access content and take part in your school’s community.
- Classes and bookings
- Live and on-demand content
- Community and check-ins
MONEY
Clarity for your decisions
Organize income, expenses and expected payments to keep track of your school’s financial activity.
- Income and expenses
- Plans and expected payments
- Financial movements
Additional module
See an exampleTools for the moments that matter
From the first inquiry to the end of the month: see how PADMA can support your studio.
01 / CRM · Personal attention
Give a good conversation a next step.
Follow the journey from inquiry to enrollment. Keep each person’s history together and organize the next contact with your team.
- A pipeline for inquiries, bookings, trial classes and enrollments.
- Filters by instructor, tags, attendance and next actions.
- Tasks linked to contacts, with an owner and a due date.
CRM · Coordinate your team with tasks, subtasks and files.
02 / LEARN · Schedule and bookings
Manage class capacity while keeping a personal touch.
Organize in-person, online and hybrid classes. Your students can book a place and join the waiting list when a class is full.
- Capacity for each class and recurring bookings for weekly attendees.
- Student waiting lists and attendance tracking through check-ins.
- Guest bookings when enabled by the studio, subject to confirmation.
Learn · Public guest calendar.
LEARN · Paid guest bookings
From a first booking to a confirmed place.
Share your studio’s booking link. Guests choose a class, enter their details and pay without creating a Learn account. Once the approved payment is verified, their booking is confirmed automatically.
Configure it for your school
Enable guest bookings and choose a one-time payment option using your school’s Mercado Pago or Stripe account. That option’s price and currency apply to the classes available to guests.
LEARN
Your guest’s experience
Book, pay and confirm
Choose your class
See the schedule, format and price.
Enter your details and pay
No Learn registration. Pay through Mercado Pago or Stripe.
Receive your confirmation
An email and a private link to check your booking status.
Payment approved
Booking confirmed
First practice · 18:00
Less coordination through messages
Guests see available times and the price before entering their details. They can complete their booking and payment in the same flow.
Information ready for your team
Check the payment status in the booking. The details requested from the guest are added to their CRM contact so you can continue following up.
03 / LEARN · Continuity
The connection continues between classes.
Combine live sessions with videos, audio and courses. Follow progress and offer a community space to sustain the practice.
- Courses with organized content and completion tracking.
- Videos, audio and guided practices available on demand.
- Communities and check-ins to share and recognize activity.
Learn · Conversations to support practice between classes.
04 / MONEY · Financial management
Know what you expected to collect and what you received.
Set plans for each student, compare expected and recorded payments, and review income and expenses by category. A clear basis for organizing the month.
- Plans and monthly payment tracking for each student.
- Importing compatible statements and categorization rules.
- Reports by category and instructor, and receipts for confirmed income.
MONEY
Your month, in perspective
Example in USD
| Category | Expected | Received |
|---|---|---|
| Membership fees | 2400 | 2100 |
| Workshops | 600 | 600 |
Review each student’s payments from the totals by category.
Designed for the reality of your school
360° management in a single suite
CRM, student platform (LEARN) and financial module (MONEY) communicate with each other, replacing spreadsheets and improvised integrations and keeping all critical data in the same place.
Tailor-made for the DeROSE Method
official nomenclature, funnels and Control Indices ready to use, automatic calculation of statistics and ranking among Network schools; no need to adapt generic CRMs.
Premium experience for your students
live streams, on-demand, in-person bookings with waiting list, capacity limits, commission-free payment links, internal community and integrations with Zoom, Google Calendar, Gympass and payment gateways (MercadoPago/Stripe).
Support from those who speak your language
service by DeROSE instructors, quick 1-on-1 help via Zoom and optional Concierge service to accelerate results.
Plans & Pricing
| Student range | DeROSE.app Suite (CRM + Learn Premium + Support) |
|---|---|
| 1 – 19 | R$ 90 / month |
| 20 – 39 | R$ 150 / month |
| 40 – 59 | R$ 220 / month |
| 60 – 79 | R$ 235 / month |
| 80 – 99 | R$ 260 / month |
| 100 + | R$ 285 / month |
• The system recalculates monthly based on the higher value between students registered in PADMA and active users in Learn.
• Money Add-on: US$ 10 / month.
• 1-on-1 Consulting: US$ 30 / session.
• Concierge: US$ 75 / month.